THE Purple Agency has secured second place in the first national reputation survey of leading business-to-business creative marketing agencies.

Conducted by B2B Marketing magazine, the independent survey asked clients to assess agencies on 10 key criteria, from creativity to people, with The Purple Agency coming second out of 26 agencies rated, with an overall score of 9.09 out of 10.

Steve Shaw who heads the agency, based at One Faraday Office Park, in Basingstoke, said: “Overall, The Purple Agency scored nine or above in seven of the 10 categories, with top scores for our people and our responsiveness.

“Given that this independent survey is judged on feedback from clients themselves, that’s a terrific showing for the agency and a real vote of confidence in our ability to build great relationships and deliver excellent results for clients.

“Coming second overall is a brilliant result as we head into an exciting New Year.”

Last year, Purple was placed among the top 30 UK design agencies by Drum magazine, and was named as one of the top 10 fastest growing B2B agencies by B2B Marketing magazine.

The frirm’s clients include Fitness First, IBM, Legal & General, and UK Sport.