A POPULAR board game cafe in Basingstoke is planning to open a new branch following its second successful year in business.
Dice Tower Gaming cafe, which caters to pop culture fans, has seen consistent growth since opening in January 2022 at the Red Lion Hotel.
"We're almost at capacity at all peak times now," said co-owner Martin Robertson, who purchased half the company in April last year.
He added that the Basingstoke branch has been "absolutely smashing it" over the past two years.
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Martin, who lives in Winklebury, has been striving to take the cafe to new heights along with co-owner Scott Malcolmson.
“We sat down and developed the business to a point where it can be sustainable," Martin said.
"We are in the best position we've ever been in. We see growth in the future because people just love what we do."
With their current location reaching its limits, the owners are actively seeking a new venue to accommodate the growing demand.
"We want to open the new venue within the next three to six months," Martin revealed.
"Finding the right place at the right price is challenging, but we're eager to expand."
The decision to open a new branch stems directly from the overwhelming success in Basingstoke.
"We've even had to turn customers away due to capacity limitations," Martin admitted.
"The support from our customer base has been incredible."
The cafe is exploring potential locations and keeping the specific details under wraps for now.
They recently launched a social media campaign, inviting customers to suggest their preferred location for the new branch.
Martin attributed the cafe's success to fostering a welcoming and inclusive environment.
"We encourage people to come and be themselves. There's no pressure, just a place to relax and enjoy the company of others," he said.
This philosophy, combined with a passion for board games and pop culture, has become a success among customers.
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Martin said the news of expansion has further motivated both staff and customers.
"We are incredibly grateful for our team and our loyal customers," he added.
"Their support has been instrumental in our success, and we strive to continuously raise the bar to meet their expectations."
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